Impossible to Ignore: Creating Memorable Content to Influence Decisions
"Here’s the book I strongly recommended on the five. It’s super helpful. Impossible to Ignore: Creating Memorable Content to Influence Decisions: https://www.amazon.com/Impossible-Ignore-Memorable-Influence-Decisions/dp/1259584135/ref=sr_1_1?crid=12WJ8JCNUJVK9&dib=eyJ2IjoiMSJ9.qaHmpZdXB2h5JDfYTj7odJ134vMyC_WmpDyLa1HiRZPXL77tDAjQphMZvam1eYVBSMe-ZRIyBAAKSY5wqtkLax7G25B8b8k89kTFtt9kDdUylN2EvapH3gi2_emSQXAtTRzK8PIPWmm9fdWD7To3MnqKlRw7dOr-9A7GeRmjLn2l1N2hsLIRKzqbYBJBKJsL1bVzWnuDfims-WkL2zTknTTIc7_D3XH_T0O0xI7MAYc.BEaNCt2yeA6VfdXfRx0MjBbjyItqTqwTPVTebpoU-a4&dib_tag=se&keywords=carmen+simon+books&qid=1716639383&sprefix=%2Caps%2C76&sr=8-1"